Waiakea, a Hawaiian volcanic water company, plans to use a fully degradable bottle by 2018. It will achieve the objective by reducing the lifespan of the normal plastics by 98%. The technology is expected to change the CPG industry throughout the world. The 100% recyclable bottle will use TimePlast, a nano-degradation additive. The material is expected to reduce the lifespan of plastic from 1500 years to 15 years.
In developing the bottle, the CEO and founder of Waiakea said that the company had to approach different polymers. Most scientific research has focused on methods of making plastic stronger. On the contrary, Waiakea`s product will seek to make polymers weaker. Most companies have managed to produce compostable materials, that still pollute the environment. Waiakea`s product is biodegradable.
The company conducted 1,200 experiments to come up with the biodegradable plastic. Ryan Emmons, the CEO of Waiakea, explained that performing experimental processes, to find the right characteristics, was the biggest challenge. The firm also encountered challenges in acquiring a patent approval from the United States Patent and Trademark Office (USPTO).
The cost of manufacturing the product is relatively low. This means that the idea can be absorbed into the CPG industry, throughout the world. Although the new plastic requires a high-cost RPET, the cost of TimePlast is negligible. The bottles can be recycled to reduce the operational costs.
Waiakea was the first Hawaiian volcanic water company to be established. The firm was founded by a 22-year old entrepreneur, Ryan Emmons, in 2012. Waiakea offers unique premium water. It adapts to an exclusive platform of healthy and sustainable products.
The company sought to initiate a global transformation in the CPG, bottled water and beverage industries. Ryan believes Waiakea can inspire positive changes and create a meaningful lifestyle. The company has grown over the past years to become one of the largest plastic companies in the world.
Waiakea has a mission to conserve the environment, as it delivers healthy and delicious volcanic water to Hawaiian residents. The company is certified by the CarbonNeutral because of its eco-initiatives, including sustainable sourcing, regional reforestation and its use of 100% RPET packaging material.